Ideas & Opportunities

Channeling business

Thanks to technology, you can learn more about business without having to leave your desk.

Harvard Business Review

Harvard Business Review (HBR) offers video interviews with

industry leaders and experts covering topics such as social

media, government, and innovation. Interesting discussions

include how failures and risks can help improve a company

and how to improve relations by engaging employees.

All videos are available via HBR’s YouTube channel, but for

those who want more, the site offers audio-only interviews with

prominent fi gures like broadcast journalist Christiane Amanpour

and Starbucks CEO Howard Schultz. There are also infographics

that illustrate success stories and innovations, as well as visualize

the future of business in the hands of today’s young leaders.

Also worth checking out are the live webinars (hbr.org/

multimedia/webinars). Sign up for these and you can be part

of an interactive environment with the speakers. Missed one?

Replays of the last three sessions are available for viewing.

yourBusinessChannel

Created by business development experts Mark Sinclair

and James Kirk, yourBusinessChannel (yBC) “offers ‘nononsense

business advice, guidance and counsel’ to business

people ‘with an entrepreneurial mindset’ the world over.”

Thanks to the growing and versatile web platform, yBC

has been able to provide thousands of videos covering

areas like government, business intelligence, and business

development. All videos are arranged by topic in both the

company’s homepage as well as their YouTube channel.

yBC also offers engaging videos on how to do

viral marketing, maximize social media, and create

more interesting PowerPoint presentations.

Another unique feature to yBC’s website is the category

dedicated to online video with statistics, tips, and more

information to help viewers understand the advantages of

using this particular media platform in their businesses.

MaRS Discovery District

Canada-based MaRS Discovery District is “a large-scale,

mission-driven innovation centre” that’s focused on building that

country’s “next generation of technology companies.” Despite

its tech-centric nature, MaRS rolls out videos with topics that

all ‘treps can apply to their businesses. From fi nancial topics

to workplace wellness and marketing tips to learning business

vocabulary, MaRS has videos that cater to any aspiring start-up.

For those with more time in their hands, MaRS

offers plenty of 50-minute videos that cover a range of

concerns. But if you’re only available for quick lessons,

the company compiles one- to two-minute clips with

“quick hits” from their longer counterparts.

Also on their website is the Entrepreneur’s Toolkit

(marsdd.com/entrepreneurs-toolkit). Visitors can select

specifi c aspects of business and then receive related