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All Articles by Craig Simpson

Business Ideas

How to sell with emotion

Practical excerpts to help raise your sales, from Craig Simpson's book, The Advertising Solution

by Craig Simpson  | October 25, 2016 04:00:00
Startup Tips

Why some prices are more right than others

Here are factors that determine what your most attractive price is

by Craig Simpson  | September 19, 2016 08:00:00
Run & Grow

4 Chinese-inspired tips to boost your sales

From knowing how to greet you, to constantly ”?"upselling” ”" the Chinese really do good biz

by Craig Simpson  | September 07, 2016 11:00:00
Startup Tips

Write better ad copy with this 1 rule

Sell benefits, not features.

by Craig Simpson  | July 02, 2016 09:00:00