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10 ways to capture your audience

Public speaking need not be daunting and stressful.
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At some point in your entrepreneurial career, you would have to speak before an audience. Whether making a sales pitch or negotiating with your employees, public speaking can be daunting and very stressful.


Here are 10 ways to turn that nerve-wracking situation into an opportunity for successful communication.


 1.    Practice your lines out loud.

Listen to the way you pronounce words, and check if you convey sincerity and actually mean what you say. If not, change the words of your speech or presentation until you are sufficiently comfortable with the words that are coming out of your mouth.


2.    Walk off  your nervousness.

Before a presentation, walk outside the building and get some fresh air if possible.


3.    You need only two to three main points to make in your presentation.

Stick to these points and do not attempt to cover more, for this would only lead to information overload. If you or your audience feels that you need to cover more ground, ask for a second appointment. Remember, it may take several presentations before you could actually seal the deal.


4.    Keep your presentation simple.

Use less words, instead of more. Don’t expect your audience to become experts on the topic after your talk or speech.


5.    Humor can go a long way.

First to break the ice, and secondly, to help the audience get more comfortable with you from the get-go. However, use humor appropriately. Find out who will be attending the presentation, and adjust your spiels accordingly.


6.    Take care of your stance and gestures.

Placing your hands on your hips and pointing at the audience are scolding poses, and give you the appearance of preaching.


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