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3 most innovative products at the International Food Expo Philippines

The 2011 Trendy Awards go to...
By Carlo P. Mallo |

The International Food Expo Philippines 2011 has proclaimed the three most innovative products showcased during the three-day event last week with the conferment of the Trendy Awards.

The Trendy Awards is a competition among newly-developed Philippine food products and applications that epitomize innovation in content and packaging, successful adaptation to consumer lifestyles and preferences, and readiness for local and international market requirements.

The awards also aims to encourage food manufacturers to create new food products and applications with attractive packaging designs intended both for protection and as effective selling tool in the local and international marketplace.

Aside from the winners, a Press Choice Award is also given to an equally innovative product that has piqued the interest of the selected members of media.

The winners for this year’s Trendy Awards are:

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