The Philippines is hit by an average of 20 typhoons annually -- something that should push small and medium enterprises to draft better disaster preparedness plans.
Nelson Par, president of liquefied petroleum gas retailer PR Gaz Haus, recounted that during the onslaught of super typhoon Juan, the company decided to close their stores in Northern Luzon and put the safety of their staff first.
“Over-all sales could have jumped by as much as 20 percent on both days [but] last Tuesday, we decided to close our stores in Northern Luzon due to the strong winds, while [on] Monday, we closed at an earlier time due to the bad weather,” Par told Entrepreneur.com.ph.
A number of SME owners earlier told Entrepreneur.com.ph that they suffered lower sales owing to the storm as people opted to stay indoors, dampening consumption.
In his case, however, Par noted, that their sales increased before the arrival of the typhoon. “But it really depends on the products or services that you offer. Our product, which is liquefied petroleum gas, is a basic commodity and like other consumer goods, people would usually stock up on these products in preparation for a typhoon,” Par said.