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August 2011: the Divisoria survival guide issue

Are you fit to survive Divisoria?
By Carlo P. Mallo |

Here at Entrepreneur Philippines, the month of August only means one thing to us – it’s the time we take the pilgrimage to the haven for established and aspiring Filipino entrepreneurs: Divisoria.

Aside from the maps and product finder that we give you, this year’s Divisoria issue takes a closer look at the entrepreneurs who have started and grown their business in the district.  Divisoria is famous for being a microcosm for the Filipino entrepreneur. From mall-based stores, to the flea market set-up, and everything in between, Divisoria has it all.

Whether you are in Divisoria or stuck in traffic in EDSA, it will be very hard to miss the numerous billboards of celebrities endorsing different products – underwear, soap, liposuction, perfume, soda, insurance policies, and clothing. But does having a celebrity endorser always works in favor of a brand or business? The August issue of Entrepreneur Philippines answers that for you.

In a couple more months, the most anticipated season by Filipinos, both entrepreneurs and consumers, will roll in. It’s going to be Christmas soon. And what better way to prepare for the influx of new inventory and orders than by doing some spring cleaning in your business set up with our how to clean up your business article.

Here is a sneak peek of the August cover:

August 2011 cover

It’s the first day of August and here at Entrepreneur Philippines, the month of August only means one thing to us – it’s the time we take the pilgrimage to the haven for Filipino entrepreneurs and those who aspire to be, Divisoria.

 

Aside from the usual maps and product finder that we give you, this year’s Divisoria issue takes a closer look at the entrepreneurs who have started and grown their business in the district. One thing that has made Divisoria the icon that it is now known for is that it has served as the microcosm of the Filipino entrepreneurs. From mall-based stores, to the flea market set-up, downright to the gray and shady businesses, Divisoria has it all.

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Whether you are in Divisoria or stuck in traffic in EDSA, it will be very hard to miss the numerous billboards of celebrities endorsing different products – underwear, soap, liposuction, perfume, soda, insurance policies, clothing, and what not. But does having a celebrity endorser always works in favor of a brand or business? The August issue of Entrepreneur Philippines answers that for you.

 

In a couple more months, the most anticipated season by Filipinos, both entrepreneurs and consumers, will roll in. It’s going to be Christmas soon! And what better way to prepare for the influx of new inventory, influx of orders than by doing some spring cleaning in your business set up with our How to clean up your business article.

 

And to wrap up the August issue of Entrepreneur Philippines, we give you a sneak peek of this month’s cover:

 

 

 

 

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