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On the art of the craftsman

The show will highlight Filipino artisans and their craftsmanship as the soul of the country.
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One more day to go and you can still catch the 56th edition of Manila FAME, Asia\\\'s Design and Lifestyle event, at the SMX Convention Center, SM Mall of Asia.

 

The show will highlight Filipino artisans and their craftsmanship as the soul of the country. This event is being organized by the Center for International Trade Expositions and Missions (CITEM), the export marketing authority of the Philippine Department of Trade and Industry.

 

“The Filipino craftsmen, with their innate talent and unique ingenuity for the past decades, have sparked global interest in Philippine craftsmanship. With unparalleled design style made by Filipino hands, Philippine furniture and furnishings, holiday decor and gifts and fashion continue to make the country the design hub in Asia,” said CITEM Executive Director Rosvi C. Gaetos.

 

With the new theme of “The Art of the Craftsman equals the Soul of the Philippines,” new facets on the show will be presented putting the spotlight to the Philippine top creative professionals and home grown brands of the country\\\'s leading names in the design industry. Some of the event features that will give buyers and visitors more reason to visit the show are the 10 Design Houses, Garden and Fashion Pavilions,and the Crafts and Style Spots.

 

Executive Director Gaetos also added that with its trademark of being the country’s trade show for top-notch artistry and craftsmanship, buyers and guests can expect more of the extraordinary and unique offerings from this edition.

 

“Buyers can look forward to the 10 Design Houses created by carefully-selected internationally acclaimed and upcoming Filipino designers. With the Design Houses, these designers take design to the ultimate level as they creatively combine the country\\\'s indigenous materials with their individual sensibilities,” said James Booth, Project Director for the October 2012 edition of Manila FAME. James Booth is a recognized American home furnishings retail marketing expert tapped by the CITEM to head its team of lifestyle designers and marketers

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While the Garden Pavilion connect buyers and visitors alike to the environment with the refreshing joys of Life Alfresco; the Garden Pavilion is a collaboration among Manila FAME\\\'s Creative Team: Project Director James Booth and internationally renowned designers Josie Natori, Budji Layug, and Kenneth Cobonpue and visual merchandise specialist Ito Kish.

 

For the Craft Spots, Filipino artisans will pave the way to a high new level of Philippine design and artisanship through their live presentation of age-old tradition and centuries-old discipline which are also useful to the export industry. On the other hand, the Style Spots display avant-garde products from a cross-merchandise presentation of color, texture, material and form that are in tune with the three leading Macro Trends in the world today- Eco-Sustainability, Hyper-Localism, and Being In Connection.

 


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