Local and international retail experts make up the roster of speakers for the upcoming 20th National Retail Conference and Stores Asia Expo (NRCE) slated on August 11 to 12 at the SMX Convention Center.
This year\\\'s theme is “The New Frontier: Taking Retail to the Next Level.” Headlining the conference is acclaimed author of “The Brutal Truth About Branding”, Joseph Baladi who is set to deliver the keynote talk. A regular speaker in major global branding forums, Baladi is known for his thought-provoking insights on misconceptions and missteps in Asian branding and advocates for proper branding strategies that should be implemented to take Asian brands on a globally-competitive level.
Antonino Aquino, named the Best Executive in the Philippines by the prestigious Asiamoney Magazine, is also set to share his thoughts and ideas to over 700 retailers and retail executives in the country at this year’s conference. Under Aquino’s stewardship, Manila Water’s tie-up with the government was regarded as one of most the successful public-private partnerships in the world. Aquino was subsequently appointed to lead Ayala Land Inc., the real estate arm of Ayala Corporation.
Conference attendees also get a chance to hear insights from Edgar Sia II, the man behind the country’s fastest-growing food chain, Mang Inasal. From a single store in Iloilo in 2003, Sia turned Mang Inasal into a nationwide phenomenon with a growth rate so fast, it overtook establishments who have been in the market longer.
To also share the latest retail trends in the 20th NRCE are industry experts Simon Hall, Regional Business Manager of Hongkong-based The Continuity Company; Vicki Belo, Medical Director of Belo Medical Group; Cathy Saldana, UAP, International Associate AIA, Managing Director of PDP Architects; Shiela Antenor-Cruz, Consultant, Talent and Rewards of Towers Watson Philippines; Steve Delgiorno, VP for Asian Region of Daymon Worldwide; Ray Hom, Industry Director of Singapore-based Red Prairie Asia Private Limited; Carole Sarthou, Managing Director of Synovate; and Rhoda B. Orsolino, Senior Vice President of Banco de Oro.
Running concurrently with the NRCE is the Stores Asia Expo (Retail Suppliers Expo) that will showcase more than 100 top retail suppliers.