th images menu user export search eye clock list list2 arrow-left untitled twitter facebook googleplus instagram cross photos entrep-logo-svg

Tips from 6 successful bloggers to blog your way to riches

Blogging – how to start it, maintain it and make money out of it
By Jonathan Long |

 

 

Being a full-time blogger is a real career these days. While everyone might claim to be a blogger, very few actually turn their blog into a business that generates revenue. Anyone can start a blog and begin to publish content, but building an audience that’s large enough to develop it into a brand and business takes a tremendous amount of time and dedication.

 

If you’re thinking of starting a blog or not happy with your current blog’s performance, read the tips below. They come from successful bloggers that all attract, at a minimum, 100,000 unique visitors every month. That’s unique visitors, not page views. Simply put, they know what it takes to turn a blog into a business.

 


1. Start a blog for the right reasons.

Start a blog for the right reason. It may sound cheesy, but there are so many people out there looking to start a blog solely for the purpose of making money, and audiences can see right through that. 


Plus, it can take up to a year before you start seeing a return in the form of revenue. Pick a topic you are genuinely interested in writing about, one that you would be willing to create content around, regardless. Once your audience gets a feel for your writing and passion behind your content, the money will follow.


Miranda Mendoza | Slashed Beauty

 


2. Be authentic and stay consistent.

The great thing about blogging is that you can measure feedback in real time, see what works, what’s popular, what's not and make adjustments. Blogs are not meant to be perfect – but they need to be authentic. If they are not, or are over-produced, the audience senses it and likely won't resonate.


You also can’t start a blog and decide you will post whenever you want and expect it to be successful. Consistency is key. I recommend posting once per week to start, and stick to the same day each week. If you don't have consistent quality content, you will lose your audience fast. Building a community and following doesn't happen overnight. You need to put the time in.


Amanda Russell | Fit, Strong and Sexy

 


3. Leverage social media for growth.

Leverage social media for growth; post creative content and use clever hashtags. Be active on a few select social media platforms. You don't have to be on all of them. You will be more successful using one or two that allow you to really connect with your audience, rather than spreading yourself out too thin across several.

ADVERTISEMENT - CONTINUE READING BELOW


Also, make sure the images you use on your blog and on social media are brilliant. Establish a look and feel by using filters on Instagram and edit your photos in VSCO. I use a DSLR camera that links over wi-fi so I can easily transfer the high-res images to my phone.


Cori Sue Morris | Bitches Who Brunch

 


4. Turn your FAQs into a list of blog topics.

A blog is a great marketing tool and a great way to establish yourself as a thought leader in any niche. Create a list of the most frequently asked questions in your industry and answer them in blog posts. This gives you content that will attract the right audience, whom will consider you to be very helpful and knowledgeable. Blogs are a great way to tell your brand story, so take the time to build relationships with your audience and grow a platform that allows you to sell your products and services.


Laura Fuentes | MOMables

 

 

5. Create a blog around a subject you know.

When starting a blog, make sure you are choosing a subject that you are not only truly passionate about, but also extremely knowledgeable about. It needs to be a topic that you fully understand inside and out.


For example, a wardrobe stylist may consider starting a style blog for those that are interested in learning fashion tips. You need to be able to provide advice or information that your audience will deem as valuable.


Kim West | Style + Life + Fashion 

 


6. Identify what makes you interesting.

Your audience is going to connect with you if they find you interesting. Identify the two most interesting things about you – your blog should focus on where they intersect. For example, if you own a cat and love electric cars, your blog should reflect that. 


A blog just about cats is too generic and a blog about electric cars might have a lot of competition. However, a blog about cats and electric cars makes your blog unique, stand out and it will be memorable. In a world of generalists, be a specialist.


Yvonne Kai | Hey Do You

 

*****

 

 

Copyright © 2016 Entrepreneur Media, Inc. All rights reserved.  

This article originally appeared on Entrepreneur.com. Minor edits have been done by Entrepreneur.com.ph.

 

 

Latest Articles

6 Reasons Goal Setting Is a Complete Waste of Time for New Entrepreneurs

Contrary to what you've always been told, goal setting isn't all that important for new...

byLucas Miller | April 23, 2018 06:00:00

Ask the Relationship Expert: 'How Do I Reconnect With My Partner When We're Both So Busy?'

A relationship between two entrepreneurs doesn't leave much time for togetherness

byMarla N. Mattenson | April 23, 2018 02:00:00

This Pinay Started Her Own Clothing Business With Php50,000

Samantha Dizon is the woman behind Candid Clothing

byMixi Ignacio for Cosmo.ph | April 23, 2018 00:00:00

4 Common Misconceptions About Cloud Computing and Small Businesses in PH

SMEs need cloud services as much as other businesses do, says Amazon Web Services

byPauline Macaraeg | April 22, 2018 09:00:00

4 Ways to Inspire Your Team Every Single Day

Being inspired at the beginning or end of something is easy. Staying inspired is the true challenge

byDavid Meltzer | April 22, 2018 06:00:00

Here's the Secret to Really, Really Enjoying Your Summer Vacation

Follow these three tips and your time away will be easy-breezy and actually relaxing

bySyed Balkhi | April 22, 2018 02:00:00

Why Elon Musk Hates Meetings

He called them a 'blight' on effective company operations

byNina Zipkin | April 22, 2018 00:00:00

We Can Soon Drive From Luzon to Mindanao With Gov’t Plan to Build 8 Bridges Linking Major Islands

Duterte administration to spend Php269 billion for the project, says DOF

byPauline Macaraeg | April 21, 2018 09:00:00

How to Deal With Negative People Who Just Aren't Going Away

Real life includes people who scorn your optimism because they don't have dreams of their own

byDeep Patel | April 21, 2018 06:00:00

Transform Your Day With This 10-Minute Routine When You First Arrive at the Office

Here's how focusing on the present before moving into the day's goals can change your outlook

byHayden Field | April 21, 2018 02:00:00

5 Psychological Facts About Increasing Productivity

Daydream, but not for eight hours

byDeji Atoyebi | April 21, 2018 00:00:00

Injap Sia’s DoubleDragon Selling New Shares in a Follow-On Offering to Raise Php7.5B

Maximum target price set at Php50 per share, or 58 percent above latest price

byLorenzo Kyle Subido | April 20, 2018 17:00:00
Close