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Master Siomai: Hot-selling dumplings for entrepreneurs

With the high demand for siomai in the market, many entrepreneurs would easily agree that a business selling this type of dumplings will be a promising one. That is why Master Siomai is a popular franchising opportunity.
By Rae Marrie L. de Mesa |
Master Siomai: Hot-selling dumplings for entrepreneurs

Sun Business, the enterprise unit of mobile network Sun Cellular, and Entrepreneur.com.ph picked 10 from some of the most promising franchising opportunities in the country. Here is one of those ‘Sun Business Ambassadors.’

Siomai,’ a type of Chinese dumplings, has become one of the popular snacks in the local market. Some people even take it as viand to the main staple, rice. This is why selling this type of dim sum (Cantonese term for 'light meal') is now a booming business opportunity.

Despite the increasing number of competitors, Master Siomai, one of the oldest siomai foodcart businesses in the country, remains as one of the best franchise options for its high-quality products and services.

It was established by Masterrific Foods, which manufactures and distributes processed meat for 11 years now. In 2007, the company decided to take the expansion road through franchising Master Siomai, after taking enough encouraging feedback from the customers. The foodcart started by serving beef, pork, and shrimp siomai, served with optional gulaman-pandan (gelatin and pandan leaf extract) refreshments.

Siomai with a twist

Master Siomai gave the conventional dim sum product a totally different but flavorful twist when it introduced its Japanese siomai that goes along well with the foodcart’s naturally Japanese feel. The business became even more popular with its seaweed-wrapped siomai. It has assured that it will continue to innovate and introduce new siomai variations to constantly offer something new to its customers.  

With over 700 outlets nationwide, Master Siomai attributes its rapid expansion to its ‘very efficient system, high product quality, and exceptional personnel.’ It dares to be different from other businesses by doing conventional things uniquely. At the same time, it commits to using only the best ingredients and hiring the best staff.

Franchising opportunity

To buy its franchise, complete an application form and identify an ideal target location. You should prepare to initially shoulder half of the P280,000 franchise package price. A proof of agreement that the location is leased would be required, before a site evaluation (scheduled by appointment) is conducted. The first half of the franchise fee must be paid before the construction of the foodcart, upon approval of the franchising application/proposal.

The franchisee would then be required to attend a series of Business Operation meetings and the new store’s crew members would have to undergo orientation and training sessions. After the signing of the franchise agreement, the remaining half of the franchise price must be settled prior to the delivery and installation of the foodcart to the site.

The franchise package includes the foodcart, a 5-cu.ft. freezer, a stainless siomai steamer, a plastic juice container, and other necessary materials such as kitchen/plastic wares, paper supplies, crews’ uniforms, and cleaning products.

As siomai easily pleases the palate of street-smart Filipinos, most entrepreneurs would surely agree that they can never go wrong with getting a Master Siomai franchise. Check out its free online directory listing here.


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