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Franchise Asia Philippines 2015: Opportunities and challenges in an integrated global economy

The biggest franchise show in Asia will be held in Manila this month.
By Press Release |

Recognizing that the global economy is increasingly becoming more integrated, the Philippine Franchise Association (PFA), the country’s premier and only internationally-recognized franchise association, continues to be at the forefront in looking for solutions and opportunities to help Philippine franchising and entrepreneurs reap the benefits of a steadily shifting global economic paradigm.



“This year’s APEC summit in the Philippines, the impending ASEAN Economic Community (AEC), the numerous free trade agreements (FTAs) that our country is a party of, and the likely entry of the Philippines in the Trans Pacific Partnership and other trade partnerships are timely reminders and clear indications that the global economy is now linked with a network of freeways allowing for freer trade,” said Mr. Franklin Go, PFA President. “It is in this context that we are holding Franchise Asia Philippines 2015 as we continue to strengthen efforts to help Philippine franchises expand in foreign markets while promoting the Philippines as an investment destination for foreign franchises thus solidifying our position as the franchise hub of Asia.”


“With the theme Opportunities and Challenges in an Integrated Global Economy, Franchise Asia Philippines 2015 presents strategies, solutions and opportunities to help the sector take the full advantage of an integrated global economy,” said Robert F. Trota, Franchise Asia Philippines 2015 over-all chair.



Slated on June 10-14 2015 at the SMX Convention Center, Franchise Asia Philippines 2015 is acknowledged as the biggest franchise show in Asia and is considered one of the most important trade shows in the country.  The week-long event expects to shatter previous records in terms of conference delegates and expo visitors.


Co-presented by BPI Family Ka-Negosyo Franchising Loan, PLDT SME Nation, Smart and Sun Cellular, Franchise Asia Philippines 2015 will feature the following highlights:

a two-day international franchise conference on June 10-11;

a three-day international franchise expo on June 12-14;

franchise educational seminars on June 12-14;

and the Certified Franchise Executive (CFE) program on June 8 and 9.


Noted franchise expert Harish Babla will be the program speaker and facilitator for this year’s CFE program.


The event is also supported by 7-Eleven, Megaworld International, Seaoil Philippines and The Generics Pharmacy, (Platinum); Coca Cola and Qualiplus (Gold); All Day, Farmacia ni Dok, Francorp Philippines, Goldilocks, Max’s Group, Meralco SME, Mister Donut, Pepsi and Phoenix (Silver); Bibingkinitan, Blooming Ventures, Crystal Clear, Federation of Filipino Chinese Chambers of Commerce and Industry Inc., HBC, K2 Drug, Mini Stop, Philippine Business Bank, Potato Corner, PR Gaz and Wendy’s (Bronze). The Mall Partners are Araneta Center, Ayala Malls, Glorietta, Market Market, Robinsons Malls, SM Supermalls, Star Mall, TriNoma and Walter Mart. The media partners include Entrepreneur Philippines.



Franchise Asia Philippines 2015 is also supported by the World Franchise Council and the Asia Pacific Franchise Confederation.


For inquiries, please call the PFA Secretariat at (632) 687-0365 to 67 or (63917) 832-0732. 

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