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7 reasons to start a business while in college

Startup experience while in college can put you on the fast track to opportunities in the real world.
By Josh Steimle |


I started my business in 1999 while a student in college. There were pros and cons, but I am largely thankful for the experience and would recommend it to other aspiring entrepreneurs. Here are seven reasons why.


Related: 10 Businesses You Can Start From Your Dorm Room



1. Low risk, high reward

What have you got to lose? You do not own anything, you have few commitments relative to later in life, and the worst case scenario is that you go back to doing what you are doing now.



This is not to say you should take a casual approach to starting a business. Your years in college will be over before you know it, and suddenly the risks will be larger. You probably have time to start one serious business venture per year of college and within 12 months figure out if it is going to work out or not. Maybe you will get it right the first time, maybe you will pivot, maybe you will quit and start something new. The sooner you can test your ideas, the better.


Related: How to Start a Business With Student Loans and Not Go Broke



2. Campus resources

Universities have access to the fastest internet connections, free consulting from professors who often love getting involved in student run startups, meeting rooms, and many other resources you would pay dearly for outside the campus. The truth is you are paying dearly for these campus resources, whether through tuition or taxes, so you might as well take advantage of them.




3. Real-world education

You can only learn so much in the classroom. The startup world is a great bridge between material thought and applied concepts. “There is no better way to accelerate your growth than to build a company,” said student entrepreneur Jordan Gonen, a freshman at Washington University in the US. “It is 100 times harder than anything that happens in a classroom, but also 100 times more valuable than any textbook lesson.”


Related: Want to Start a Business Fresh Out of College? Try Freelancing First



4. Accessible customers

Students are a valuable resource for testing out your ideas. They are cheap, and they tell it like it is if they do not like what you have to offer. If you can get students to pay for something it is a good sign your product or service is viable. Students are also connectors. They have the power to manufacture virality.



5. Mentoring

When I was a student I could get access to anyone. All I had to do was contact a CEO’s assistant and say “I’m a student at BYU and I’m starting a company and I’m interested in getting some advice from so and so.” Successful entrepreneurs love to give advice to young entrepreneurs. They will make time that they would not make for anyone else, and they will speak more openly with you than anyone else because they do not see you as a threat or someone with an ulterior motive.



Related: Student Startup: Why College Is the Perfect Time to Launch a Business



6. Co-founders

It is true that college students lack experience, but think about it this way—the successful entrepreneurs of tomorrow are in college today, and when are you going to have a better time to recruit them than today, when they do not yet realize what they are capable of? The next Zuckerberg may be the guy or gal sitting next to you in your finance class looking bored.



7. Career building

Even if you start a business in college and it fails, it is a huge plus on your resume. Starting a business shows that you are proactive, creative, and driven—just the type of employee successful companies are looking for. Startup experience while in college can put you on the fast track to leadership opportunities at another company if you decide you are not ready to be a full-time entrepreneur and want to get some work experience under your belt first.



Related: What's the Smarter Move, Start My Business or Stay in School?


Are there negatives to starting a business while in college? Sure, you might spend some money launching your business and you will definitely lose sleep. But these investments will pay off in other ways both tangible and intangible, making it a rewarding experience you will always be grateful for.




Copyright © 2016 Entrepreneur Media, Inc. All rights reserved.

This article originally appeared on Minor edits have been done by the editors.


Photo from Y Collaborator 

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