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FirstDibs in Marketing for Entrepreneurs

The power of an editorial voice

What is editorial voice and how should it influence the way businesses communicate with their customers? Here are helpful insights when setting up your editorial guide.

Dear Amor,What is an editorial voice and how does this affect my company's communications? This is foreign to me and I'm left bewildered seeing as it sort of seems like something reserved for fancy magazines. A colleague of mine says our brand ...

by Amor Maclang  | December 03, 2014 05:00:00