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News and Events

How entrepreneurs can learn from Trump’s winning branding

Specialization is better than generalization, Trump teaches us

It doesn’t matter if you’re thrilled or outraged or something in between at seeing Donald Trump become the new president-elect of the United States. Objectively, Trump ran an impressive and surprising political campaign, and it’s because of his penchant for personal branding and ...

by Jayson Demers  | November 24, 2016 06:00:00
News and Events

Trump cards: What Filipino entrepreneurs can learn from the 2016 US presidential election

Avoid Facebook’s deceitful echo chambers and know how to have that reality check

He may have behaved controversially on or before the campaign period; he may have unleashed a flurry of fiery white polemic thought to have alienated too many of his potential voters, and his brow-raising proclamations may have urged political analysts to deem ...

by Angelo Cantera  | November 13, 2016 12:00:00