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Run & Grow

Avoid Dissatisfied Customers by Empowering Your Employees

'Can I speak to a supervisor?' is a phrase you never want to hear

If you're a small-business owner, you're probably familiar with the frustration that comes with requests for managerial assistance from your sales team. Whether it's an irate customer who wants to vent or a vendor looking for a discount, conversations like that are ...

by Brian Greenberg  | August 24, 2018 06:00:00
Run & Grow

Long-Term Customer Loyalty Starts (or Ends) With Your Earliest Interactions

Don't throw away what you spent years building by ignoring customers once they step through the door

There is an emerging truth in the business world: Companies that overlook onboarding will struggle to hold on to customers. The idea has grown and spread like a juicy rumor, and companies can no longer avoid it.Consider the cable industry, in which ...

by Gayle Teskey  | May 22, 2018 06:00:00
Run & Grow

Don't Believe These 4 Customer-Experience Myths

There's a reason why Adidas' Boston Marathon 'congratulatory' email didn't kill the brand

In a Bain & Company study, 80 percent of CEOs surveyed said they believed they were delivering a superior customer experience. But only 8 percent of customers agreed about that "superior" claim.This is something companies should fret about because customers today have a greater wealth ...

by Luke Williams  | April 13, 2018 06:00:00
Run & Grow

Are Your Customers Loyal? Answer These 5 Questions to Find Out

Customer loyalty is an important building block for the positive reputation of a business

Once your business starts to gain traction and earns a solid customer base, you will want to turn your attention to growing your brand. You can predict how likely past customers are to return if you understand and measure your brand loyalty.Customer ...

by Kimberly De Silva  | October 13, 2017 02:00:00
Run & Grow

4 Strategies to Boost Customer Loyalty

The least expensive and most effective growth strategy is keeping the customers you already have

To businesses, especially businesses in the B2C segment -- loyal customers are more valuable than new customers. Even research has shown that loyal customers are worth up to 10 times the value of their first purchase. This makes it paramount for businesses to ...

by Ayodeji Onibalusi  | December 26, 2016 12:00:00
Business Ideas

4 important lessons on handling stressed customers

Learn from these tips given by a US mover (or lipat-bahay)

When people call certain service companies – realtors, pest control, movers and the like – they are essentially dialing 911. That's because they’re likely facing a crisis that involves one of life’s biggest stressors, ranging from birth and death, to marriage and divorce, to a new ...

by Omar Soliman  | November 06, 2016 12:00:00
Run & Grow

Customers aren't always right and you need to challenge them

If you’re saying yes to every request, are you really listening?

If I was asked to recount all the ways the customer is not always right, I might run out of page space on this website. Right and wrong is sometimes very black and white but often it’s extremely gray. So when you ...

by Justin Gray  | November 01, 2016 12:00:00
Run & Grow

Use these free online tools to listen to your customers

Doing market and consumer research on the web has never been easier

Our lives have inevitably spilled over digital and this also proves true for the customer experience. With more and more people gaining access to the internet, customers now find it comfortable to express their feedback on the world wide web.While the internet ...

by Nicai de Guzman  | October 16, 2016 03:00:00
Startup Tips

5 stupid things that companies do

Stupid thing no. 1: Not promoting from within.

As an entrepreneur, it is easy to fall into the cliché of not seeing the forest through the trees. That often shows up in the form of doing really stupid things in your business that you would probably tell another business owner ...

by Carol Roth  | March 18, 2016 05:00:00
Startup Tips

Brander beware: 5 pitfalls that will limit your startup

Don't let these pitfalls hinder you from achieving the success you deserve.

About 476,000 new businesses are created each month according to reports. Many will struggle during the first few years--and ultimately, half will fail  and half will succeed. How you build, manage and market the brand behind your startup will determine which half you'll be in. In ...

by Carolina Rogoll  | May 09, 2015 06:05:00
Startup Tips

You only need these 3 things to be an entrepreneur

What does it take to be an entrepreneur? You can start with these three basic traits.

Business owners need three things to set them on their way when they are starting a new venture: leadership skills, a meticulous thought process, and an entrepreneurial spirit. 1. Be a people person. Understand what your customer wants and needs, build strong ...

by Nina Zipkin  | January 12, 2015 12:00:00
Startup Tips

When launching your startup, consider these 5 risks

There are logical and inevitable challenges that startup businesses have to face and overcome. Here are five of those.

Starting a business has never been more exciting. The startup economy is rich with opportunity, innovation, and potential. But at the same time, it is also fraught with high-stakes risks. And while it may be scary to take that leap of faith, ...

by Sreekanth Ravi  | January 08, 2015 05:00:00
Business Ideas

How do you survive negative feedback?

Think long term when it comes to customer service.

Q: I own a supermarket, which I recently expanded by selling household appliances. We’ve had to deal with quite a number of complaints since we started this business. How do I handle such feedback, without losing my customers?A: When a company sees ...

by Rocel Ann Junio  | May 27, 2013 01:00:00