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Startup Tips

The useful features you might not know about on Facebook, LinkedIn, and more (Infographic)

These lesser known social media features might be useful to you and your business.

Did you know you can attach four photos to a single Tweet? Did you know that you can get Facebook messages from people you aren’t friends with? Did you know that you can export a list of all of your LinkedIn connections?For ...

by Catherine Clifford  | July 30, 2015 01:00:00
Business Ideas

National Bookstore: An accidental brand

Get to know National Bookstore's interesting and inspiring story.

How National Book Store (NBS) evolved as a brand and corporate name is an interesting case of non-marketing. Many marketing experts would not consider it a purposive branding effort. Some might even dismiss it as simply a branding anomaly that worked. That ...

by Mary Anne M. Velas  | June 01, 2015 05:00:00
Business Ideas

Make your money grow by investing it

Understand how investing works and see how it can open many opportunities to make your money grow.

Opening a bank account and making it grow is the most elementary knowledge that we have of investing. But when do we stop saving up and when do we start investing? Raul Ylanan, an independent financial consultant, says the key is in ...

by Karmina De Ungria  | May 28, 2015 12:00:00
Business Ideas

Making money while staying at home

Be inspired by the startup stories of these home-based businesses.

While big businesses may experience tough times when the economy gets a little shaky, their home-based counterparts can almost always easily find opportunities for an auspicious start. The reasons are obvious. Doing business while staying at home requires much smaller startup costs; you ...

by Entrepreneur Staff  | May 26, 2015 12:00:00
Business Ideas

Head start: How does a prospective entrepreneur put up and run a call center?

There's still room for call centers as they continue to pace the growth in the business process outsourcing industry.

Mothers used to scold their children for talking to their friends on the telephone much too long, a preoccupation they strongly associated with laziness or with lack of ambition. During the last several years, however, telebabad--this is how that scorned habit is ...

by Rafael Santos and Rafael Santos  | May 05, 2015 11:00:00
Business Ideas

OFW's housing firm caters to Pinoys abroad who want property back home

This local real estate business has started targeting OFWs who want to buy homes back in the Philippines as investments or as dwellings for their families.

Although Melesa 'Elsie' Chua had been a successful banker, manufacturing executive, and real estate developer in the Philippines, she still opted to become an OFW to seek greener pastures.Now, she spends most of her time in the Middle East, selling homes in ...

by Jimbo Owen Gulle and Jimbo Owen Gulle  | May 04, 2015 12:00:00
Business Ideas

Make the family business work

Conflicts are common in a family business because of blood relations and the thin line dividing personal and business affairs.

The size of the business does not matter: the same resentments and jealousies simmer or boil over whether the business is a small company or a conglomerate with a huge holding firm.The operations manager, a nephew, may resent the new sales manager, ...

by Ellen Desear-Espiritu  | October 23, 2013 10:00:00
Business Ideas

Cost saving tips for your business

As markets get more competitive, the business that figures out how to save on costs while maintaining excellent service is king. That is why managers are unlocking profit opportunities from within their business costs to help a company trim the fat.

As business costs and markets get more competitive, the business that figures out how to save on costs while maintaining excellent service is king. That is why managers are increasingly finding out that looking for and unlocking profit opportunities from within their ...

by Maribeth Delgado  | September 20, 2013 09:00:00
Startup Tips

4 steps to launch a new product

Testing your product and marketing ideas can go a long in ensuring your new strategy will not blow up in your face.

Small business owner Elmer Santiago runs a factory that manufactures bagoong (anchovy sauce) in the sleepy town of Lingayen, Pangasinan. He does brisk business, especially since his Emars brand is popular with the community as well as tourists from Manila and nearby ...

by Rafael Santos  | August 30, 2013 01:00:00
Startup Tips

Making the difference through quality service

Asians are ahead of everyone else when it comes to having the qualities needed to satisfy customers.

The Asians’ natural warmth and friendliness make it easier for them to contribute to customer satisfaction than any other race, says British author and motivational speaker David Freemantle. “In Asia—specifically in the Philippines—people are warmer and friendlier,” he says. “In England people ...

by Entrepreneur Staff  | August 30, 2013 10:00:00
Startup Tips

Do customer loyalty programs work?

How do you keep customers happy and loyal? In highly competitive markets where products and services have become more and more similar, businesses need to be always on the lookout for effective ways of retaining their customers’ patronage.Of course, the four P’s ...

by Justine P. Castellon  | August 15, 2013 10:00:00
Startup Tips

How to create a business plan

If necessary, hire an accountant to prepare your financial projections.

The business plan is a written description of your future—what you plan to do and how you plan to do it. It con tains your business goals, the strategies you will use to meet them, potential problems and how you propose to ...

by Jon Ng  | July 25, 2013 10:00:00
Startup Tips

Working with suppliers for your business

Taking the time to enlist the best suppliers means production can go ahead with hardly a glitch.

As your business grows, so do its needs. This is especially true for an enterprise that is exhibiting solid growth and making strides within its market segment. The increased demand for your products may be heartening, but handling the supply chain of ...

by Rafael Santos  | July 09, 2013 10:00:00