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News and Events

3 Takeaways on Digital Transformation from IMMAP’s DigiCon 2017

The conference chairman sums up the highlights of the three-day mobile marketing summit

More than 2,500 participants attended the three-day digital congress of the Internet and Mobile Marketing Association of the Philippines (IMMAP) last October 11-13 at the Philippine International Convention Center. Known as DigiCon DX 2017, the conference had several sessions and panels that ...

by Lorenzo Kyle Subido  | October 16, 2017 12:00:00
Business Ideas

PH Online Sellers Earn As Much As Php1-M A Month on This E-Commerce Platform

The most downloaded free online shopping app in the Philippines, Shopee includes a ”?"tawad” option

One of the key themes at the ongoing Internet and Mobile Marketing Association of the Philippines’ (IMMAP) 2017 digital congress or DigiCon DX is how to harness the power of digital to grow your business. While many of the sessions focused on ...

by Lorenzo Kyle Subido  | October 13, 2017 12:00:00
Startup Tips

3 Reasons for Minding the Data Your Business is Creating

Paying attention to data can help companies understand customers better

At the media launch of the Internet and Mobile Marketing Association of the Philippines’ (IMMAP) second digital conference (DigiCon), the organizers invited a handful of their speakers to a panel discussion to give a taste of what IMMAP’s DigiCon will bring this ...

by Lorenzo Kyle Subido  | April 22, 2017 10:00:00
News and Events

IMMAP DigiCon 2017 To Tackle Resistance to Digital Transformation

The country's largest ditital marketing event will highlight role of culture in digital shift

The Internet and Mobile Marketing Association of the Philippines (IMMAP)'s digital conference this year will put the spotlight on the role of culture in overcoming what organizers perceive as lingering resistance to digital transformation in the country and the region.With the theme ...

by Lorenzo Kyle Subido  | April 06, 2017 05:00:00
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