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Startup Tips

A Guide To Rewarding Your Customers

Mobile and digital means to get your customers to buy again and again

Being a loyal customer, or a “suki” in sari-sari store parlance, has its perks. From a consumer perspective, we may think that we are getting the better end of the deal but being a suki to our favorite brands or stores is ...

by Nicai de Guzman  | March 15, 2017 11:00:00
Run & Grow

Rewarding loyalty

Attracting new customers is a usual test for any business. Keeping the current ones is another challenge. An expert says a business can hit two birds in one stone by rolling out a loyalty/rewards scheme.

Q: I’ve been in the laundry business for close to a year now but I’m still finding it difficult to get customers to come back regularly. Any ideas on how I could convince them to become regulars?A: Everyone loves a good reward. ...

by Peter Imbong  | February 24, 2014 11:30:00