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When It Comes to iPhones, PH’s Poorer Regions Seem Keener on Costlier Models Than Richer Areas

Telcos offer attractive plans for the new iPhone 8 as most Pinoy buyers find them too pricey

byPauline Macaraeg |

Filipinos 'most confident consumers' in Southeast Asia for 2015

Filipinos remain optimistic about local job prospects and personal finances, says insights firm...

byToni Antiporda |

Customer know-how

When was the last time you checked on your customer?

byBernadette Reyes |

Top Market Research Experts Lead MORES National Research Congress 2014

Experts from top foreign market research firms will be leading this year’s National Research...

byEntrepreneur Staff |

4 steps to launch a new product

Testing your product and marketing ideas can go a long in ensuring your new strategy will not blow...

byRafael Santos |

Using mobile marketing for small business

There are other ways to establish your brand digitally.

by |

Market study 101

Getting the pulse of your buyers can be done with proper market research

byRafael Santos |

The difference between marketing and selling

You need to know the difference to be able to reach consumers.

by |

How to make a knockout presentation

Read how these essential steps can help you sway potential customers to swing your way.

by |

Top tips for the budding online marketer

What is the goal of your campaign?

by |

Why you need social media in your marketing plan

Make social media part of your marketing plan from Day 1.

by |

5 tips on how to market your products and services to women

We give you tips that would ensure a boost in sales and brand recall.

byKC Calpo |