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Startup Tips

The 5 most damaging marketing mistakes new entrepreneurs make

In the marketing realm, mistakes can be costly and do long-term harm to your campaign.

The term “mistakes” has a negative connotation: You've made a decision or implemented something that didn’t go as planned; now you have to deal with the repercussions.Yet most mistakes, even ones that in the moment seem massive, end up being only temporary setbacks. In ...

by Jayson Demers  | January 29, 2016 01:00:00
Startup Tips

5 ways social media can destroy your business

Businesses (and personalities) should take note of these reasons why they fail in effectively using the social media.

Social media has arguably become the most powerful media platform. It allows brands and businesses to directly reach their customers anytime and anywhere. It has helped small businesses grow larger faster than before.Social media has also led to the downfall of several ...

by Eric Siu  | February 16, 2015 11:00:00
FirstDibs in Marketing for Entrepreneurs

12 sins of Christmas marketing--Part 2

Here are 12 common marketing blunders you should avoid if you want your business to take advantage of the vast holiday opportunities.

Dear Amor,It is the Christmas season and I don’t know if the holiday campaign my startup launched was enough to warrant recognition or to even make a connection with my customers. In your experience, what are the do’s and don’ts of holiday ...

by Amor Maclang  | December 25, 2014 08:00:00
FirstDibs in Marketing for Entrepreneurs

12 sins of Christmas marketing--Part 1

Here are 12 common marketing blunders you should avoid if you want your business to take advantage of the vast holiday opportunities.

Dear Amor,It is the Christmas season and I don’t know if the holiday campaign my startup launched was enough to warrant recognition or to even make a connection with my customers. In your experience, what are the do’s and don’ts of holiday ...

by Amor Maclang  | December 19, 2014 08:00:00
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