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News and Events

This Fastfood Chain Makes More Per Restaurant Than McDonald's, Starbucks and Subway Combined

And it's closed on Sundays

The top three fast food franchises for yearly U.S. sales, according to the 2018 QSR Magazine Report, which breaks down sales numbers from the previous year, were McDonald’s, Starbucks and Subway. Here’s how the numbers shook out:1. McDonald’s -- 14,036 units, $37,480,670,000 in ...

by Matthew McCreary  | September 30, 2018 08:00:00
News and Events

Fil-Am Friends Sneak a Poster of Themselves Into Their Local McDonald's -- and It's Still There

Jevh Maravilla saw the blank wall as a chance to make the restaurant a little more inclusive

As the saying goes, you can’t be what you can’t see, but recently, a 21-year-old student named Jevh Maravilla took that advice to heart in a somewhat unexpected way.At his local McDonald’s, Maravilla and his friends looked around and realized that there ...

by Nina Zipkin  | September 06, 2018 12:00:00
News and Events

McDo's Sharon-Gabby Reunion Commercial Tops PH YouTube Ads in First Half of 2018

The YouTube Ads Leaderboard featured ads capitalizing on the Valentine's season

McDonald’s Philippines’ “Kumusta Ka” was named the most popular Philippine ad on YouTube in the first half of 2018, YouTube Philippines announced last August 23.The one-and-a-half-minute long ad featured the reunion of actors Sharon Cuneta and Gabby Concepcion, one of the most ...

by Lorenzo Kyle Subido  | August 24, 2018 06:00:00
News and Events

Which PH Brand is Winning the Battle of Father's Day Online Videos?

Though aimed to promote brand awareness, the videos also celebrate fathers and fatherhood

Several companies released online videos in time for Father's DayPhilippine companies are not to be left behind when using holidays and popular occasions to boost awareness of their consumer brands in the online space. After some videos became viral and reached millions ...

by Pauline Macaraeg  | June 16, 2018 06:00:00
News and Events

Why McDonald’s "Wait Lang Po" Won YouTube Philippines’ Ad of the Year

And what other brands can learn from the big winners

McDonald's won the top award at the inaugural YouTube Philippines Ad Awards for their video Wait Lang PoThe inaugural YouTube Philippines Ads Awards recognized McDonald’s Father’s Day video Wait Lang Po as Ad of the Year. The video also won two top ...

by Nicai de Guzman  | May 30, 2018 11:00:00
News and Events

Ingredient in McDonald's French Fries Could Cure Baldness

Ew, or who knew?

While McDonald’s french fries are scientifically engineered to be delicious, it seems that one of the ingredients might have another slightly unexpected use.A team of researchers from Japan’s Yokohama National University explored methods to treat hair loss and found that when they used a ...

by Nina Zipkin  | February 07, 2018 12:00:00
Startup Tips

Financial Adviser: 5 Business Lessons Everyone Can Learn from McDonald's PH Chief, Kenneth Yang

Under Yang's leadership, McDonald’s PH has become one of the leading fast-food chains in the country

Kenneth Yang was only 15 years old when his father, George Yang, brought him along to attend an exposure training in McDonald’s in Hong Kong.During that time, Yang saw how passionate his father was in bringing McDonald’s to the Philippines. The elder ...

by Henry Ong  | January 16, 2018 09:00:00
News and Events

Can PLDT Tempt Consumers to Sign Up for its PayMaya Mobile Wallet With McDonald’s Burgers and Fries?

Half of the fast-food’s delivery customers order using the web and mobile apps; they may be ready to pay digitally too

PLDT Chairman Manny Pangilinan and Golden Arches Development Corp founder Goerge Yang celebrate the partnership with Ronald McDonaldIt’s a well-known business maxim that you need a truly compelling use case to push customers to adopt new technologies on a massive scale. Without ...

by Elyssa Christine Lopez  | January 14, 2018 10:00:00
News and Events

American Express, DHL, Marriott and Other Multinational Companies Top Best Companies to Work For in PH, Aon Survey Says

Only one Filipino firm makes it in inaugural list dominated by international companies

Prashant Chadha is managing director of Aon Hewitt Philippines Multinational firms dominated global professional services firm Aon’s inaugural best employers’ list for the Philippines, beating other foreign and local companies in terms of their competitive employee engagement programs.For the first time since it was launched ...

by Elyssa Christine Lopez  | November 08, 2017 12:00:00
News and Events

McDonald's Introduces Smartphone Lockers So People Aren't Distracted During Family Meals

Would you lock up your phone?

It’s time to put your phone away and spend some quality time with your family. At least, that’s what McDonald’s is preaching.At one of its restaurants in Singapore, the fast food chain has installed 100 mobile phone lockers and “parking stations” for families to leave their ...

by Rose Leadem  | October 18, 2017 12:00:00
Franchising

Franchise Talk: Franchise Lessons from the Movie About the Man Who Built the McDonald’s Brand

One of the world's biggest franchise brands had to start somewhere

Spoiler Alert: This article contains information that reveal the plot of the movie “The Founder”Franchising has been around for many decades, and as the industry evolves, new lessons can always be learned from all the new entrepreneurs growing their businesses from one ...

by Sam Christopher Lim  | October 05, 2017 04:00:00
Run & Grow

21 McDonald's Facts That May Surprise You

Did you know Ronald McDonald is more recognizable than Santa Claus?

People are certainly free to retire older, but this woman takes the cake. Or should I say Big Mac?A 92-year-old employee of McDonald’s was recently highlighted for being one of McDonald’s oldest employees.Goh Gwek Eng works at a McDonald’s store in Singapore. Eng has ...

by Grace Reader  | May 17, 2017 12:00:00
News and Events

McDonald's Unveils the 'Frork,' a 'Flavor-Focused' Utensil

No word yet on when it'll be available in the Philippines

To promote its new Signature Crafted Recipe sandwiches, McDonald’s got … inventive.Poking fun at innovation, McDonald’s released an infomercial unveiling the “Frork” -- a fry-fork hybrid. Starring pitchman Anthony Sullivan and McDonald’s Chef Mike, the “uselessly useful” utensil -- which is basically a fork ...

by Rose Leadem  | May 05, 2017 02:00:00
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