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Run & Grow

How to Get Media Attention for Your Business, Brand or Product

Pitching media the right way can really boost your business

I often write about media pitching, and with good reason -- pitching media the right way can really boost your business. As I recently wrote in 5 Ways to Ace Your Media Outreach, knowing your media is the first step. Once you do, it’s ...

by Penny C. Sansevieri  | May 21, 2017 08:00:00
Startup Tips

5 simple ways to reach customers

These tips will help you widen your market reach.

When it comes to reaching customers, public relations can either be a company's best friend or its worst enemy. Building the foundation for a strong customer/business relationship comes from mutual trust and respect. The customer is the company’s lifeblood, and as such, ...

by Brigg Patten  | January 22, 2016 10:00:00
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