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News and Events

Want Cheaper Grab Rides? Virtual Token Users Get as Much as Php100 Discount Per Trip

Appsolutely has partnered with Grab Philippines to allow LoyalCoin holders to avail of discounted fares

The return of the time-based fare charge on Grab Philippines and Hype Transport car-hailing rides could mean pricier trips for customers though it could also help boost the availability of the service. Entrepreneur Philippines estimates that the time-based component of the fare, ...

by Lorenzo Kyle Subido  | September 25, 2018 04:00:00
Rewards

Better Than Gold: New BPI Card Offers More Perks for Travelers and Affluent Customers

The bank's new Signature card cuts the required spend for each reward point by a third

With about 1.5 million cardholders, Bank of the Philippine Islands (BPI) is an industry leader in the credit card segment of the local banking industry. It’s a small number when stacked up against the bank’s 8.5 million depositors and even more minuscule ...

by Paul John Caña  | August 05, 2018 08:00:00
News and Events

How a Filipino Startup Founder Launched One of PH’s First ICOs and Raised $15 Million

Appsolutely CEO Patrick Palacios shares lessons from one of the country’s earliest initial coin offerings

Patrick Palacios, CEO of Appsolutely, speaks at the Beach Blockchain Conference in Cebu, which was attended by over 250 people from all over the world“An ICO is the best gift to an entrepreneur because [even] without any connections, you’re able to expand ...

by Lorenzo Kyle Subido  | May 30, 2018 09:00:00
Startup Tips

Here's a Hassle-Free Way to Enroll Customers in Your Rewards Program

With PH-based startup ZAP, customers won’t need to download an app or keep a loyalty card

With over 800,000 users and 800 merchants, Philippine-based startup ZAP has been helping small and medium enterprises (SMEs) to better retain and engage their customers by enabling through a rewards program that doesn’t hassle customers with a loyalty card or an app.Instead ...

by Nicai de Guzman  | February 02, 2018 10:00:00
Business Ideas

PH Tech Firm Launching Blockchain-Powered Rewards Platform in the US and Thailand

Appsolutely’s LoyalCoin aims to be a unified loyalty program that can be used across different brands

Philippine startup Appsolutely has developed a digital loyalty rewards program that will be used in companies and organizations in the US and Thailand by the first quarter of 2018. In an event last October 18, the company announced that it has already ...

by Lorenzo Kyle Subido  | October 19, 2017 02:00:00
Startup Tips

A Guide To Rewarding Your Customers

Mobile and digital means to get your customers to buy again and again

Being a loyal customer, or a “suki” in sari-sari store parlance, has its perks. From a consumer perspective, we may think that we are getting the better end of the deal but being a suki to our favorite brands or stores is ...

by Nicai de Guzman  | March 15, 2017 11:00:00
Startup Tips

3 ways to increase customer loyalty

Repeat customers are important. Find out how you can engage them more by following these tips.

Customer loyalty is arguably the most important factor in business today. Not only will it bring repeat business, but also translate to more opportunities via word of mouth as well as brand mulligans for those little hiccups that occur every now and ...

by Dave Thompson  | April 18, 2015 06:15:00
Startup Tips

Banking on customer loyalty

How should your business use customer loyalty as a marketing strategy? Learn some insights here.

In a recent Loyalty Conference in Manila, a leading customer loyalty expert identified key points why customer loyalty programs fail.Mike Atkins, chairman of Customer Strategy Network, cited lack of strategy, no targeted bonuses, no dialogue with members, weak or no soft benefits, ...

by International Institute of Digital Marketing  | January 09, 2015 05:00:00
Startup Tips

Do customer loyalty programs work?

How do you keep customers happy and loyal? In highly competitive markets where products and services have become more and more similar, businesses need to be always on the lookout for effective ways of retaining their customers’ patronage.Of course, the four P’s ...

by Justine P. Castellon  | August 15, 2013 10:00:00
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