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Startup Tips

Struggling to Find a Name for Your Business? Here are 4 Expert Tips

With 6.7 million trademarks out there, it's getting hard to find something unique

Due to the sheer volume of new businesses and products emerging year after year, finding a snappy name for your company or brand that has not already been snapped up has become difficult.A recent Harvard Law Review study highlighted the upwards of 6.7 million U.S. ...

by Darpan Munjal  | August 06, 2018 02:00:00
News and Events

The Craziest Patents by Apple, Facebook, Amazon, Google and Microsoft

Did you know Apple is trying to patent a paper bag?

People and companies patent some of the craziest ideas, either to make sure no one else can create them first or to make some money later by eventually bringing a patent suit to trial.In some cases, companies have been awarded some of the ...

by Rose Leadem  | March 04, 2017 12:00:00
Startup Tips

5 Situations That Require a Non-Disclosure Agreement

An NDA is your basic protection whenever you need to trust someone with valuable information about your business

 There are several situations in business that will require you to share private and confidential information with another individual or company. In order to ensure that the other party respects the confidentiality, a non-disclosure agreement, or NDA, is often used.When should you ...

by Jonathan Long  | February 06, 2017 07:00:00
Business Ideas

Event calendar: September

Are you at a loss when it comes to sourcing suppliers for your business? You should make it a habit to attend trade shows. Trade shows can show you the latest trends and allow you to talk to industry experts.

Do you want to open a business but don't know which one to pick? Why not try attending trade shows? Trade shows are a great way to know the latest trends and talk to industry experts firsthand. Some trade shows are free ...

by Entrepreneur Staff  | September 05, 2013 10:00:00
Business Ideas

Branding 101

In a cluttered market, brand management is key.

One of the most important assets of a company is its brand, especially in today’s market where there are numerous choices for consumers. A brand is basically a symbol or design or a combination of both that distinguishes your product from that ...

by Kendrick Go  | March 14, 2013 02:00:00
Business Ideas

Managing innovation for your business

Innovation is translating an invention into a marketable product or process

In today\\\'s economy, managing innovation within a company requires a good knowledge of the patent system in order to ensure that the company draws maximum benefit from its own innovative and creative efforts says the Intellectual Property Office of the Philippines. Innovation ...

August 25, 2011 12:00:00
Business Ideas

Advantages to protecting your product\\\'s design

Safeguard your product\\\'s unique design

As an entrepreneur, you work hard to develop your product and sell it. If your goods has a unique ornamental or aesthetic aspect, it is to your advantage to have its industrial design protected by intellectual property law by registering it with ...

August 11, 2011 12:00:00

Using trademarks in a franchise agreement

Trademark licensing is central to a franchising agreement

One of the most important factors of a franchise agreement is that the brand agrees to license the use of its trademark to a franchisee.Typically in this scenario, the franchiser retains ownership of the brand\\\'s trademark and allows the use of the ...

August 08, 2011 12:00:00
Startup Tips

Using trademarks for your business

You can choose whether to use the same trademark for different products

After registering your company trademark, it will be up to your marketing strategy whether you will  use the same trademark for all your products or use a different trademark for each product line.Different trademarks may be used for the different products lines ...

August 05, 2011 12:00:00
Business Ideas

2 ways to register your trademark for overseas use

Two ways to register your trademark in other countries

Businesses looking to expand their reach to foreign markets should consider registering their trademark for overseas use.Trademarks registered in the Philippines are only valid within the country. Filipino exporters can benefit from protecting their international trademark because it makes it easier for ...

August 02, 2011 02:00:00
Startup Tips

How to register your trademark in 6 steps

The Intellectual Property Office of the Philippines tells us how

Now that your company has finally finished designing its trademark, the next move is to register it to authorities to protect it from misuse.The Intellectual Property Office of the Philippines outlines the steps to registering your company\\\'s trademark:1. Filing of applicationApplications must ...

August 01, 2011 08:00:00
Startup Tips

5 pointers when creating your company trademark

Advice on how to select your company\\\'s visual identity

Creating the trademark that will represent your company is an important part of a start-up\\\'s business process. Choose an appropriate trademark and your company will be rewarded by a catchy marketing strategy; make a mistake and choose an ill-fitting trademark and you ...

July 28, 2011 04:00:00
Startup Tips

Your business and the value of trademarks

For companies that work hard to maintain their reputation, their trademark may just be their most valuable asset

When you are just starting out as an entrepreneur its easy to get carried away with sourcing and selling your goods that you forget about other important details that also affect your business like trademarks or more precisely any distinctive words, letters,  ...

July 27, 2011 08:00:00