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Run & Grow

5 writing tactics for making more business

Sharpen your marketing approach to connect with readers in a meaningful way

Are you molding someone’s belief to serve your own self-interest?The question puzzles entrepreneurs. Once they start evaluating their marketing approach on ethical grounds, as well they should, they understand their messages must fall clearly on the side of persuasion, not manipulation. It all comes down to intention. Problems arise when ...

by Yatin Khulbe  | November 12, 2016 12:00:00
Startup Tips

4 apps that can make you a better writer

Start writing smarter with the help of these tech tools.

Let’s face it: Writing doesn’t come easy for everyone.If you need a little extra help in the writing department, there are some fantastic (free) writing apps that can improve your abilities instantly.GrammarlyThis writing tool can be used in both Microsoft Word and ...

by Kaleigh Moore  | September 14, 2015 03:00:00
FirstDibs in Marketing for Entrepreneurs

From words to profit: A closer look at online writing

How to effectively write copies from a marketing standpoint? Our marketing expert, Ms. Amor Maclang, gives tips on how entrepreneurs can craft the best articles that would possibly convert readers into actual customers.

Dear Amor,I am setting up my own website for an online shop that sells goods from my hometown in Region 5. I've tried writing about some of the items I'm selling, but after reading it, I don't think I'm that confident with ...

by Amor Maclang  | September 16, 2014 10:00:00