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Run & Grow

5 Winning Digital Ad Strategies Every Small Business Can Afford

You don't have to be a giant to reach more consumers online

Small-to-medium sized businesses (SMBs) often find themselves in an eternal pursuit to compete with bigger names that have bigger budgets, more employees and larger physical presences.However, technology continues to level the playing field. SMBs have learned that establishing a digital presence is one ...

by Jessica Breslav  | December 10, 2016 12:00:00
Business Ideas

7 ways to make extra income even with a full-time job

Eliminate financial stress by earning on the side

Is your dwindling bank account impacting your health? The American Psychological Association (APA) released a survey showing that money stress impacts Americans' health nationwide. And, as it turns out, the wealthy are also stressed about money – not just those in lower-income households. Furthermore, ...

by Sujan Patel  | September 28, 2016 03:00:00
Run & Grow

5 tips to get your website ready for the holidays

Convert that heavy website traffic to holiday revenue

In recent years, the US retail industry has averaged more than three trillion dollars during the holiday season, which is nearly 20 percent of total annual sales. With more and more consumers turning to their desktops, laptops, tablets and mobile devices when it ...

by Jonathan Long  | September 03, 2016 12:00:00
Startup Tips

The Web's most effective ads

With the multitude of advertisers online, how do you make your ads stand out?

Digital advertising is a crowded space, and the modern consumer is constantly pulled in different directions, so it’s no surprise that the industry's overall click-through rate hovers at around a mere .06 percent.Related: Everything business owners need to know about beaconsPut another way, ...

by David Rekuc  | May 28, 2015 12:00:00
Business Ideas

Tracking Filipino online shopping behavior

Half of Internet-connected Filipinos conduct grocery shopping research online, on a daily basis.

Online consumers in the Philippines are among  Asia Pacific’s most active in terms of conducting product research, reading consumer reviews and searching for online deals. This is according to a report on the influence of digital media on shopping habits released by ...

September 06, 2012 10:00:00
Business Ideas

A reloadable prepaid card for online shopping

A credit card is no longer needed for online purchases.

For those without a credit card but wanting to shop online, fret no more.  There is the new BPI My ePrepaid card—a no-hassle, no-approval-required, reloadable prepaid card that allows you to conveniently buy whatever you want from MasterCard-affiliated online shopping sites without ...

by Entrepreneur Staff  | November 17, 2011 03:00:00
Business Ideas

The tale of 2 home-based entrepreneurs

Success can be a click away.

Home-based Internet businesses have been growing in the Philippines because of the easy access and convenience they provide to part-time entrepreneurs.Among these entrepreneurs is Joel Christopher Remandaban of the Internet marketing company, who believes that the Philippines is in a great ...

November 11, 2011 08:00:00
Startup Tips

Spreading the benefits of online shopping

Multiply is increasing awareness of its services

Now may be the right time to finally open your shop at Multiply as the online retail site tours offices in Metro Manila  in a campaign to  introduce the ease of online shopping.With more than 95,000 shops and 16 categories, Multiply will ...

September 16, 2011 09:00:00